Name: Bello, K.A.

Department: Marketing


PUBLICATIONS

(1)    Mustapha, Y. I., Bello, K. A. & Ahmed, A. G. (2015): Effect of Sales force Size on the Performance of Selected Listed Manufacturing Firms in South-Western Nigeria. Sahel Analyst Journal of Management Sciences, 13(1); 47-59. A publication of Faculty of Management Sciences, University of Maiduguri, Borno State, Nigeria.

(2)    Mustapha, Y. I., Bello, K. A. & Ahmed, A. G. (2015): Impact of Sales Promotion on Revenue Generation of Nigeria Bottling Company, Ilorin Plant. Fountain Journal of Management and Social Sciences (FUJMAS).4(1); 17-29, Published by Faculty of Management Sciences, Fountain University, Osogbo, Nigeria.

(3)   Abdulraheem, M., Imouokhome, E. O. & Bello, K.  A. (2016): Impact of Social Media on Sales of Products in Martrite Super Stores, Ilorin. Ilorin Journal of Marketing (IJM) 3(1); 159-171, Published by the Department of Marketing, Faculty of Management Sciences, University of Ilorin, Nigeria.

       ACCEPTED FOR PUBLICATION

(4)   Mustapha, Y.I., Omolekan, O.J. & Bello, K. A.: Marketability of financial services in a Competitive Banking Environment: Evidence from Nigeria Banking Industry, International journal of Management Sciences, a publication of Osun State University. (Letter of Acceptance dated 11/04/2016)

(5)   Imouokhome, E. O., Abdulraheem, M. & Bello, K. A.: Effect of Strategic Planning Implementation on Performance of Nigerian Hotel Industry. Journal of Business and Value Creation. A publication of Department of Marketing, Faculty of Management Sciences, University of Port Harcourt. (Letter of Acceptance dated 10/06/2016)