Vol 3, No 2 (2016)

Table of Contents

Articles

ASSESSMENT OF RETURN ON INVESTMENT PERFORMANCE OF SMALL AND MEDIUM SCALE ENTERPRISES: THE MODERATING EFFECT OF ENTREPRENEURIAL MARKETING PRACTICES PDF
HANMAIKYUR & AAVER
DEMOGRAPHIC AND PERSONALITY FACTORS AS DETERMINANTS OF CONSUMER BUYING BEHAVIOUR AMONG GOVERNMENT WORKERS IN ONDO STATE PDF
IHINMOYAN & DENNIS
EVALUATION OF CUSTOMER PATRONAGE AND SATISFACTION WITH ISLAMIC BANKING PRODUCTS: EVIDENCE FROM JAIZ BANK PLC. PDF
KODUN & ADEWOLE
EXPLORING THE EFFECT OF PRODUCT STRATEGY ON CUSTOMER RETENTION PDF
AREMU; OLODO; AREMU; RASHEED
IMPACT OF LEADERSHIP STYLE ON ORGANIZATIONAL PERFORMANCE PDF
SALMAN , Abdulrasaq
IMPACT OF RELATIONSHIP MARKETING ON CUSTOMER SATISFACTION: EVIDENCE FROM NIGERIAN BANKING INDUSTRY PDF
OLANIPEKUN;BRIMAH; RABIU; ABDULKAREEM
INFLUENCE OF ENTREPRENEURSHIP EDUCATION ON THE ENTREPRENEURIAL INTENTIONS OF UNIVERSITY STUDENTS IN PLATEAU STATE PDF
MANG; AONDO; MANG
MANAGING THE SALESFORCE FOR COMPETITIVENESS: EXPERIENCE FROM INSURANCE FIRMS IN PORT HARCOURT PDF
ATEKE & KALU
MARKET ORIENTATION AND SMALL AND MEDIUM ENTERPRISES' (SMEs) PERFORMANCE IN NIGERIA: A REVIEW PDF
AMINU Suraju Abiodun
REDUCING THE INCIDENCE OF POVERTY IN NIGERIA THROUGH THE INSTRUMENTALITY OF MARKETING PDF
OGBUJI Chinedu Nnaemeka
STRATEGIC PLANNING AND ITS EFFECT ON SMALL AND MEDIUM ENTERPRISES PERFORMANCE IN OSUN STATE, NIGERIA PDF
SAJUYIGBE Ademola Samuel
TOWARDS IMPROVED PUBLIC SECTOR PERFORMANCE IN NIGERIA: A CASE FOR THE ADOPTION OF THE MARKETING PHILOSOPHY PDF
OGBUJI Chinedu Nnaemeka